Kars4Kids jingle ordered changed after California court rules ad was deceptive
A California judge has ordered changes to the Kars4Kids ad after ruling it misled donors about where their money actually goes — bad news for the charity, vindication for donors who thought they were helping needy American kids.
- A man who donated his Volvo sued in 2021 after learning the money did not go to disadvantaged California children as the ad suggested.
- Court testimony showed Kars4Kids has no presence in California even though a quarter of its donated cars come from the state.
- About 60% of the money goes to a linked Orthodox Jewish group called Oorah, which runs summer camps and trips to Israel for teenagers.
- Court filings show millions were sent to North Africa and the Middle East, including $16.5 million spent on a building in Israel.
- The hosts argue mainstream media is burying the story and that critics of Israel-linked charities get smeared as antisemitic.
Outlook: The ad will likely have to be rewritten to disclose the religious affiliation and overseas spending, but the charity is expected to keep operating.