Israel is relaunching a coordinated online influence operation under a new name, which is bad for free online debate about Israel and good for people who want to push pro-Israel talking points.

• An old Israeli troll farm app called act.il, which shut down in 2022, is being relaunched as Rise App out of Reichman University.
• The new app gives users ready-made talking points to push back on criticism of Israel, including charges of genocide and now extermination in Gaza by the UN human rights office.
• It taps the old database of 40,000 pro-Israel online operatives and is funded partly by the Israeli American Council, Miriam Adelson's group.
• Past versions sent users direct missions to swarm posts, downvote videos, and attack critics like Tucker Carlson and Candace Owens.
• US media keep blaming Russia, China, and Iran for online influence campaigns while ignoring documented Israeli operations.

Outlook: Expect more coordinated pro-Israel posting online as criticism of the Gaza war grows.